Category Archives: Trends

content marketing

5 Content Marketing Books You Must Read This Year (and 1 SlideShare to Watch)

If you bother to listen to online marketing oracles, content marketing is king this year. I would dare to say that it has always been so, if the decision was up to the consumers, but today e v e r y b o d y is talking about content. Content strategy, liquid content, search engines’ love for quality content, 50 shades of content… Let’s face it – content is in and it’s about time!


Social Media Marketing Predictions for 2013 (Processed and Filtered Through an Independent Brain)

How will social media marketing change next year? Is it in the cards? Nah, predictions are not rocket science, even if some gurus try to convince us otherwise.


What 5 Experts Say About Future Intranet Trends

Tell me, what is the first word that arise in your head when thinking of your company’s intranet? I’m really curious to hear your answer, but I guess the word “modern” isn’t what comes to your mind, is it?

There’s a lot of things going on in the internal communications and intranet area, but still, many companies communicate like it’s 1999. Perhaps it’s time for a change in your company’s way of handling internal communications? Why not let your intranet take a leap into the future?!


The Most Amazing Notebooks You’ve Ever Seen

No matter how much you love your tablet, laptop or smart phone. Sometimes you need to go offline. You know, on those occasions when it’s not very socially acceptable having a connected device in front of you.

Like dinner with the in-laws, barbecue with your husband’s boss, your neighbour’s funeral… (Those unlucky situations where it’s not at good time to bring up how your Klout score suffers from your online absence).


22 Rules to Phenomenal Storytelling: What Emma Coats Learned and Tweeted [Infographic]

Former Pixar storyboard artist Emma Coats originally tweeted these storytelling rules: a mix of things she learned from directors and coworkers at Pixar, when listening to writers and directors talk about their craft, and via trial and error in the making of her own films.


The Best Looking Resumes You’ve Ever Seen

In this blog post I have collected the best looking resumes I have ever seen. A qualified guess is that you’ll be as much amazed by them as I am. Use them as inspiration when creating one for your own. I definitely will!


Performance Review is OUT. Organisational Influence is IN.

What if your salary depended on how much you interacted with colleagues online? What if the company intranet was like a small Twitter community where your manager’s power was replaced by the holy Klout (or the sacred Kred if you so prefer). Do you find it highly unlikely or the soon-to-be future for all of us?


Trend Spotting: Why 3 Experts Think Infographics Communicate Better Knowledge

The infographic, a hybrid between information and graphic, has been seen more and more in general culture and media over the past years. Gavin McMahon from the blog Make a Powerful Point, calls it “the Rise of the Infographic” and claims that we have a “rash of Infographics flooding the internet today”.

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Photos With Text Create a Junk Web

As a comment to my two recent posts: Why Adding Text Over Pictures is the Next Big Thing and Is Adding Text Over Photos the Death of Quality Content? I’d like to refer to an article about what happens to the search ability on the Internet.


Away Having a Baby!

No, I’m not blogging from the delivery room. This post was prepared in advance. All I had to do was to press a button before we left: Publish.

Scheduled posts will go out as usual, but I will not be here answering any comments for a while. Over and out.


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