Tag Archives: Business

If people feel nothing, they do nothing: Why Emotions Sell and How to Incorporate Them into Your Marketing.

This week I have posted some articles about the best way to connect with people through the written word: by making them care. Real People’s Stories Make Other People Care is one of the articles I wrote and as an example I shared my own personal story about how social media saved my life (or actually my sanity).

Start with Why (And the Rest Will Follow)

Last week I wrote about the most important communication challenge in an organization: to make sure the employees really understands why they’re doing their job.

Not just what to do and how to do it but why. Why their tasks are crucial to the company’s success, in what way their tasks contributes to the company’s goals and why their tasks must be done to ensure the company’s future growth.

Understanding why they are doing something will make employees more motivated, loyal and productive. They connect to the company goals on an emotional level and they feel more inspired.

The Best Looking Resumes You’ve Ever Seen

In this blog post I have collected the best looking resumes I have ever seen. A qualified guess is that you’ll be as much amazed by them as I am. Use them as inspiration when creating one for your own. I definitely will!

Boost (your) Communication: Do Your Employees Understand Why They Are at Work?

Hi Manager! Have you ever thought about it this way? Do the people at your workplace really understand why they are there? You want to say yes, don’t you? But wait a second and read this first:

How to Nail Your Elevator Speech in 5 Easy Steps

Elevator Speech. The term was unknown to me until recently. I would have needed it long before though. I remember a conversation with a friend many years ago, talking about how bad we were when it came to presenting ourselves in an interesting way. How our minds went blank when asked personal questions about interests and skills.

3 Strategies for Managers to Boost Their Communication Skills

Did you know that 60 percent of the american workday consists of rework? 60 percent of doing something over that wasn’t done right the first time! That’s crazy. Peggy Wynne Borgman, blogger and President of Wynne Business Spa Consulting and Education, claims it is 80 percent due to communication that wasn’t effective the first time.

The New Rules: Promote Your Excellence [infographic]

I have recently written a couple of posts about personal branding: How to Keep Your Career Alive and Without Personal Branding Your Career is Dead. When you have a clear idea of what your personal brand is, it’s time to communicate it. Hard work is the foundation of success, but it’s not enough. If you’re going to get the opportunities you want, you need to make your excellent results visible to others. It’s the new rules. Therefore, I’ve made an infographic showing some good tips on self-promoting without looking self-centered.

You’re not Judged by Klout Score. Your Digital Presence is.

You’ve probably heard about Klout score. Rumour says it’s so important in Silicon Valley that you’re not admitted to job-interviews if your Klout is lower than 50 (out of 100). Knowing that 20 is the average Klout for the average person and that it’s harder to climb from 30 to 40 than from 10 to 20, it’s pretty tough. (As you can see below, I’m not invited).

Without Personal Branding Your Career is Dead [infographic]

When you read the headline of this post, you may question why you need to promote yourself as a brand. Isn’t personal branding to go too far for ordinary people who have ordinary jobs?

I don’t think so. The world has changed a lot the last years and branding yourself as well as building your brand online has become a necessity to stand out from the crowd, whether you are Justin Bieber or Maria at the reception desk. Without it, your career will be dead.

The 29 Most Creative Business Cards You’ve Ever Seen

Building your reputation online, which I wrote about earlier this week, is a necessity in our time, but printed business cards still play an important role for your personal branding strategy. You can put your social media accounts in your business card and of course your name or company’s name, address, email and phone number. Everything that is useful when promoting yourself IRL.

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