Tag Archives: Justin Bieber

personal brand

Build Your Brand Like Bieber

There was a time when Justin Bieber was the only person in the world with the perfect Klout score, (he had 100), but it changed when Klout altered its algorithm in August 2012. Still, with a Klout score of 92, Bieber got an almost perfect online presence, which means he’s one of the most influential people in his niche. He reaches those he aim to reach and they listen, reply and pay it forward. He’s got a personal brand that rocks.

Without Personal Branding Your Career is Dead [infographic]

When you read the headline of this post, you may question why you need to promote yourself as a brand. Isn’t personal branding to go too far for ordinary people who have ordinary jobs?

I don’t think so. The world has changed a lot the last years and branding yourself as well as building your brand online has become a necessity to stand out from the crowd, whether you are Justin Bieber or Maria at the reception desk. Without it, your career will be dead.

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